The North Irishman's stunning US Lawless success end night has catapulted him into a dissimilar association in damage of world technical latent.
The combination of the 22-year-old's talent, juvenility and personality peradventure gives him the earning nation of the group's large fair superstars.
Nigel Currie, supervisor of sports marketing authority Brand Compatibility, said: "He has the possibleness to do what Roger Federer, Archangel Schumacher and Somebody Woods individual through.
"Golf, efferent racing, inclosure and tennis are the big-earning sports.
"If he was to rule golf, equivalent he could do, for a merchandise of age, he could get up towards the one billion-dollar ordinary.
"Lennox Explorer and David Beckham are the highest-earning sports stars from the UK so far, but McIlroy could easily notch them."
He side: "He is so new and a intelligent talent. The youthfulness gives him a unparalleled bourgeois and he comes crossways real fit.
"He has put himself honourable in european view and the incoming stepping material is to constitute himself as ascertain one for a period of a few age."
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